Essential SEO: Level 2 Mastery

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About Course

Welcome to our comprehensive SEO course, where learners gain a foundational understanding of Search Engine Optimization (SEO), its significance in digital marketing, and effective implementation strategies.

Designed for beginners and seasoned professionals alike, this course offers refreshing insights into SEO practices. Our goal is to equip you with in-depth knowledge on optimizing web content, improving its appeal to search engines, and increasing visibility to your target audience.

In Part 2 of the course, you will explore the final stages of SEO, including on-page and off-page optimization, SEO performance tracking, and website monitoring. By understanding how these components interconnect, you’ll grasp the holistic nature of a successful SEO strategy. We dispel the misconception that SEO operates in isolation, emphasizing its integral role within the broader digital marketing ecosystem.

Seize this opportunity to master the art of SEO and elevate your digital marketing efforts. Join us to transform your SEO knowledge into impactful practices that drive real results for your online presence.

Don’t miss out on this comprehensive course – enroll today and embark on a journey to enhance your digital marketing expertise with SEO mastery.

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What Will You Learn?

  • Detailed explanation on how search engines work
  • Fundamental principles and tactics of Search Engine Optimization (SEO)
  • Fast, effective methods for keyword research and content development from basic to advanced
  • Practical tips, examples, and recommendations for SEO tools

Course Content

Section 1: On-Page SEO

  • How to Optimize Meta Titles and Meta Descriptions
    05:20
  • Keyword Density: How to Calculate and Optimize It for Search
    04:00
  • How to Structure Page Content with Headings
    05:00
  • URL Optimization in SEO
    04:00
  • Canonical Tag: What It Is and How to Use It
    04:00
  • How to Properly Use Outbound Links
    02:00
  • How to Optimize Images for Search Engines
    03:00
  • How to Build and Submit a Sitemap
    03:00
  • All about Robots.txt File
    03:00
  • HTTP Status Codes and Redirects
    03:00
  • Schema Markup and Rich Snippets
    02:00
  • On-Page SEO

Section 2: Off-Page SEO

Section 3: SEO Performance Tracking and Monitoring

Final Assessment and Certification