Entrepreneurship: Becoming a Change Agent

Categories: Business, Entrepreneurship
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About Course

Entrepreneurs assume the risk of creating an enterprise that will provide them with a return on the capital employed. In this introductory unit, we will look more closely at small business creation and the history and evolution of entrepreneurship. You will study various economists and their theories, assess entrepreneurial characteristics, and learn about the phases of the entrepreneurial process. Finally, you will review ethics and social responsibility as they relate to entrepreneurship before evaluating methods for launching a business geared towards your target market.

Upon successful completion of this course, you will be able to:
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What Will You Learn?

  • Analyze the entrepreneurial process through which business ideas are evaluated;
  • Identify the characteristics of successful entrepreneurs;
  • Distinguish between business ideas and opportunities; and
  • Examine entrepreneurial potential.

Course Content

Section 1: Entrepreneurship

  • What is Entrepreneurship?
    00:00
  • The Definition of Entrepreneurship
    00:00
  • Entrepreneur Assessment Survey
    00:00
  • Small Business in US History
    00:00
  • The Drive of an Entrepreneur
    00:00
  • Introduction to Entrepreneurship
    00:00
  • Entrepreneurship Is…
    00:00
  • Entrepreneurs vs. Intrapreneurs
    00:00
  • Entrepreneurial Thought Leaders Seminar
    00:00
  • Creating a Business Plan
    00:00
  • What Makes Someone an Entrepreneur?
    00:00
  • Why Become an Entrepreneur?
    00:00
  • Principles of Entrepreneurship
    00:00
  • An Entrepreneurial Model
    00:00
  • Due Diligence
    00:00
  • What Legal Entity is Right for Your Business?
    00:00
  • Did You Say “Intellectual Property”? It’s a Seductive Mirage
    00:00
  • Business Ethics in a Nutshell
    00:00
  • Entrepreneurship Myths
    00:00

Final Assessment and Certification