Introduction
eCommerce is a $2 trillion market, and we expect Artificial Intelligence (AI) to push this number even bigger. Here’s why:
AI can help merchants make better future predictions about sales, provide better customer support, and retarget customers who got away.
When you first launched your online store, the last thing you probably thought is that one day you’d have to work alongside robots! Well, that day has now arrived in the form of AI and machine learning.
AI is going to have a major impact on the eCommerce sector, with data showing that — out of all sectors — eCommerce is one of the top ones that is ripe for AI investment.
AI will ensure that customers enjoy an easier, more seamless, more convenient, more personalized and faster shopping experience than ever before. Rather than fear the robots, merchants need to work alongside them.
Of course, for eCommerce merchants, it’s not so much the technology itself that matters. You don’t have to be an expert in AI here. What matters fundamentally are your conversions and sales. Let’s take a look at how AI and machine learning are going to affect the future of eCommerce.
Here are 5 benefits of using AI and machine learning for your eCommerce business:
- Improved customer service by offering it 24/7
- Facilitate smarter searches
- Get hyper-personalized with product recommendations
- Take a load off with better inventory management
- Understand your customers better