Brand Reputation: Monitoring, Protection & How To Act

In an age where a single tweet can ignite a wildfire of public opinion, building a positive brand reputation has never been more crucial to the success of your business.

But how do you monitor it? How do you protect it? And how do you act when it’s under threat?

This course is your ultimate guide to understanding and managing your brand reputation.

We’ll delve into:

What brand reputation really means
Why it’s important
How to maintain it
Examples of brands with a strong reputation
Examples of companies with a poor reputation
Common brand reputation mistakes
How to monitor and protect your brand rep
How to act when your reputation is on the line